The Persuasive Technology conference series is for academics and practitioners with an interest in research, theory, technologies, design, and applications related to persuasion. Persuasive Technology is all about using Information and Communications Technology to change what we think and do. We are just entering the era of persuasive technology, of interactive computing systems designed to change people’s attitudes and behaviors.
We are very pleased to announce Persuasive Technology 2013, Sydney, Australia, April 3-5 2013.
Persuasive Technology is a vibrant interdisciplinary research field, focusing on the design and
development of interactive technologies that may create, maintain, or change human thought and
behavior. The combination of research methods from rhetoric, social psychology, and communication
with cutting-edge mobile and information technologies brings the special flavor of the Persuasive
Technology conference series.
The 8th International Conference on Persuasive Technology (Persuasive-2013) will be held in Sydney,
Australia, and will build on the success of previous conferences held at Eindhoven, Stanford, Oulu,
Copenhagen, Claremont, Columbus, and Linköping. Academics, students, and practitioners interested
in theory, technologies, design, and applications related to persuasion are invited to submit their works
for presentation at the Conference.
THEME AND SCOPE
The general theme of Persuasive-2013 is persuasive technologies in entertainment and eCommerce
applications. This highlights the importance and challenges raised by the deployment of persuasive
technologies in the commercial realm. Themes of the conference include, but are not limited to:
• Theory and design of persuasion
• Persuasion and social media
• Persuasive interfaces and visualization
• Tailored and personalised persuasion
• Evaluation of persuasive applications
• Mass and organizational persuasion
• Persuasion through entertainment
• Persuasion in commercial applications
• Ethical/privacy aspects of persuasion
• Persuasion for healthy living
• Persuasion for sustainable environment
• Mobile and ubiquitous persuasion
• Persuasion in smart environments
• Learning through persuasion
We invite both long (12 pages) and short (6 pages) research papers. The submissions should be submitted
electronically and comply with the Springer LNCS format. Accepted submissions will be presented at the
conference and published by Springer Verlag. We also invite Doctoral Consortium papers and
tutorial/workshop proposals on the above topics, which will be evaluated separately.
Abstract submission: 10-Nov-2012
Paper submission: 15-Nov-2012
Author notification: 21-Dec-2012
Camera-ready version: 21-Jan-2013
Sydney is the largest city in Australia and the capital of New South Wales. Sydney is located
on Australia's south-east coast and built on hills surrounding Sydney Harbour, where the iconic
Opera House and Harbour Bridge are featured. The metropolitan area is surrounded by national
parks, and the coastal regions feature many bays, rivers, inlets, and beaches. Within the city are many
notable parks, including Hyde Park and Royal Botanical Gardens.
Sydney is serviced by Sydney International airport (8 kms from the city, train ride takes only 12 minutes).
The airport is serviced by more than 40 international airlines, including Qantas, Emirates, Cathay Pacific,
Virgin Atlantic, and British Airways, and it is accessible by car, train, bus, and taxi, or bus.
Sydney has a temperate climate with warm summers and mild winters. The average April temperatures
range from 14.7°C to 22.4°C, with an average rainfall of 126.3 mm.
• Shlomo Berkovsky (NICTA, Australia)
• Jill Freyne (CSIRO, Australia)
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