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IxDF Graz - Storytelling

Hosted by IxDF Graz
Sep 28th, 2015
12:00am - 2:00am (UTC +00:00)
Graz, Austria, Wilhelm Kienzl Gasse 29, Graz
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Meetup Details

Unternehmens- Storytelling
Von der Geschichte zum Mythos

Bezieht man Storytelling auf Marketing und Kommunikation, so wird man mit Mythen als Grundlage für Geschichten konfrontiert. Es sind die Mythen des Alltags mit ihren identitätsstiftenden Bedeutungen, die uns beeinflussen. Wie kreiere ich als Unternehmen Mythen? Sind diese nicht nur der Geschichte vorbehalten? Storytelling bis hin zum Mythos ist die höchste Kunst des Marketings! Seien Sie dabei und werden Sie Teil einer Geschichte, am 28 September im Hause youspi!

Meetup Conversation

Hannes Robier
Hi all! Please use this discussion thread to discuss IxDF Graz - Storytelling held on Sep 28, 2015. Feel free to ask questions about the place, date and time, agenda of the meeting, or anything else.
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Local Leaders of IxDF Graz

Hannes Robier
Hannes Robier
 CEO
Graz Austria
Hannes Robier is the founder of the usability and user experience-consulting agency youspi GmbH, as well as the organizer of the World Usability Congress. He has worked for +10 years in the field of UX, Customer Experience, Usability and Service Design.
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