KNOWLEDGE CAMP – EXPERT MEET with ALEXANDRA MATZ
Meetup Details
“Interaction Design Foundation – Kolkata” and “Design Kolkata” is glad to announce expert meet on greet platform, “KNOWLEDGE CAMP – EXPERT MEET”.
“KNOWLEDGE CAMP – EXPERT MEET” is the platform where an expert from the industry of design and the relevant domain would share their story and journey with us.
We welcome you to be a part of our initiative, share your story, and learn from each other.
Let’s collaborate, share, and learn together.
Registration Link: https://bit.ly/32UmtoT
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We’re happy to announce our Expert from the industry, ALEXANDRA MATZ who’d be sharing her design stories and journey so far, with us.
Alexandra Matz is a Chief User Experience Design Expert, Design Researcher and Design Thinking Coach at SAP SE in Germany, the global business software company. She has a background in both business information systems and design. She looks back on over fifteen years of expertise in UX, with a total of almost thirty years of working in the IT industry. She leads design research activities of diverse teams, helping them to get empathy for their end users and fostering the generation and design of innovative ideas as well as developing and improving design research methods.
As we all know, Alexandra is Chief User Experience Design Expert, Design Researcher and Design Thinking Coach at SAP SE in Germany.
Her LinkedIn profile: https://www.linkedin.com/in/alexandramatz/
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Topics/ Agenda:
Goals First, Tools and Methods Second: The Importance of Questions and Empathy in Design Projects and Workshops
Alexandra will highlight the importance of, first, understanding more about a project’s background and the goals project stakeholders want to achieve, before deciding on certain methods or tools and putting them into practice. She will discuss examples and best practices along SAP’s human-centered approach to innovation, including Design Thinking sessions, user research activities or setting long-term project objectives. Alexandra will also talk about her educational path and career in the User Experience (UX) domain and is looking forward to an open and interesting online panel discussion with the participants.
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KNOWLEDGE CAMP – EXPERT MEET with ALEXANDRA MATZ
Date: September 5, 2020 | Saturday | Time: 11:30 AM – 1 PM (IST)
Registration Link: https://bit.ly/32UmtoT
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Thank you!
( Romi, Biswajit & Kailash | IxDF Kolkata local leads )