NUX Leeds – Creating an environment where UX can thrive
Meet-Up Details
Creating an environment where UX can thrive
with Jackie Mellor Brownlee
The world of UX has changed a lot in the last 20 years. It isn’t such a hard sell as it used to be. That’s partly because most product teams have been exposed to UX practitioners in one form or another by now, but mostly because we – as users – have been exposed to some really great products. It’s much more obvious that the really successful products have had more time spent on understanding how we use them, making them easier to use, simpler, more delightful.
The industry’s appetite for UX has never been bigger, and as practitioners, we’ve never been more in demand. But when we get onto that project, join the team or organisation, are we always entering an environment that is ready for us?
I’ll be looking at some of the recurring readiness issues I’ve seen over a couple of decades of UX contracting, and sharing some of the tricks I’ve developed to communicate my needs, embed UX into the software delivery process, and to create an environment where UX can thrive.