Design KPIs: From Insights to Impact
As the design landscape continues to evolve at a rapid pace, understanding the power of Design Key Performance Indicators (KPIs) has never been more crucial. Dive deep into this fascinating aspect of design and equip yourself with the tools to bridge the gap between design work and tangible impact.
In this Master Class webinar, senior UX consultant of the European Parliament and creative lead of Smashing Magazine Vitaly Friedman will talk about how to navigate the intricate interplay between design, user experience, and measurable outcomes.
You'll learn:
- The significance of Design KPIs in design practice.
- How to measure design quality.
- How to translate business goals in design tasks and decisions.
- How to seamlessly align design aspirations with business goals.
- and much more!
This Master Class is for anyone interested in harnessing the true potential of design metrics. Join this webinar and equip yourself with the knowledge to champion data-driven design and scale up your design metrics toolbox.
Speaker
Vitaly is a Senior UX Consultant at the European Parliament and Creative Lead of Smashing Magazine. He loves beautiful content and does not give up easily. He studied computer science and mathematics, and while writing algebra proofs and preparing for software engineering, he discovered his passion for typography, interface design and writing. After working as a freelance designer and developer for 6 years, he co-founded Smashing Magazine back in 2006, a leading online magazine for designers and developers. His curiosity drove him from interface design to front-end to performance optimization to accessibility and back to user experience.
Vitaly is the author, co-author and editor of all Smashing books, and a curator of all Smashing Conferences. He currently works as the creative lead of Smashing Magazine and front-end/UX consultant in Europe and abroad, working with European Parliament, Haufe-Lexware, Axel-Springer and a few other companies.
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