Author: Alan Branthwaite
Publications
Publication period start: 2002
Publications
Branthwaite, Alan (2002): Investigating the Power of Imagery in Mar- keting Communication: Evidence-Based Techniques. In Qualitative Market Research: An International Journal, 5 (3) pp. 164-171. https://www.emeraldinsight.com/journals.htm?articleid=858428&show=html