Author: David M. Cohen
Publications
Publication period start: 1992
Number of co-authors: 1
Co-authors
Number of
publications with favourite co-authors
Productive Colleagues
Most productive
colleagues in number of publications
Publications
Cohen, David M., Cohen, H. Harvey (1991): What\'s on TV? Effects of Televised Advertising on Consumer Perceptions of Products and Pr. In: Proceedings of the Human Factors Society 35th Annual Meeting , 1991, . pp. 606-607.
Cohen, David M., Cohen, H. Harvey (1992): The Effects of the Image Factor in Televised Advertising on Consumer Perception. In: Proceedings of the Human Factors Society 36th Annual Meeting , 1992, . pp. 626-630.