Author: Karen A. Machleit
Publications
Publication period start: 2003
Number of co-authors: 2
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publications with favourite co-authors
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Publications
Eroglu, Sevgin A., Machleit, Karen A., Davis, Lenita M. (2003): Empirical testing of a model of online store atmospherics and shopper responses. In Psychology and Marketing, 20 (2) pp. 139-150. https://onlinelibrary.wiley.com/doi/10.1002/mar.10064/abstract