Author: Marielle E. H. Creusen
Publications
Publication period start: 2005
Number of co-authors: 1
Co-authors
Number of
publications with favourite co-authors
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Publications
Creusen, Marielle E. H., Schoormans, Jan P. L. (2005): The Different Roles of Product Appearance in Consumer Choice. In Journal of Product Innovation Management, 22 (1) pp. 63-81.