Author: Sandy Chong

Dr. Sandy Chong is an expert in Communication and IT. She advocates effective, non-technical method for organisations facing constant technological and dynamic changes in the business environment. Her softer skills have got her involved in online business development, business process improvement, corporate restructure, public legacy system replacement, IT procurement, strategic marketing management, branding & advertising, market research, and executive training projects. Sandy has vast experience working with organisations and individuals from different cultural backgrounds in various countries such as Singapore, Malaysia, Hong Kong, China, Japan, Australia, Germany, Austria, to US. The role she plays include: senior consultant, executive trainer, advisor, business developer, senior researcher, project leader, analyst, mentor, coach, and speaker.

Her professional approach is solution-providing, creativity, and dedication. Her professional goal is to provide up-to-date, relevant and creative business strategies for individuals and organisations that want to innovate and grow.

Specialties
• Global Marketing & Corporate Communication
• E-Business Development
• Innovation Adoption & Change Mgmt
• Supply Market Intelligence & Procurement
• Corporate Social Responsibility & Sustainability

Her training areas include:
• Global Integrated Marketing Communication
• Electronic and Internet Marketing
• International Marketing
• Strategic Marketing
• Retail Marketing & Distribution
• Consultancy Practice
• Strategic Leadership
• Communication Strategy for Change Mgmt