Author: Peter Aschmoneit
Publications
Publication period start: 2004
Number of co-authors: 2
Co-authors
Number of
publications with favourite co-authors
Productive Colleagues
Most productive
colleagues in number of publications
Publications
Aschmoneit, Peter, Heitmann, Mark (2003): Consumers cognition towards communities: Customer-centred community design using the means. In: HICSS 2003 , 2003, . pp. 216. https://csdl.computer.org/comp/proceedings/hicss/2003/1874/07/187470216babs.htm
Heitmann, Mark, Prykop, Catja, Aschmoneit, Peter (2004): Using Means-End Chains to Build Mobile Brand Communities. In: HICSS 2004 , 2004, . https://csdl.computer.org/comp/proceedings/hicss/2004/2056/07/205670196cabs.htm